Media Texts :  Authors and Readers / 
Edited by David Graddol and Oliver Boyd-Barrett. 
 - [S.l.] :  Multilingual Matters,  1994. 
 - 282 p. 
<br/><br/>Part 1: Texts and linguistic theory: Three Models of Language Description, by David Graddol. - Language and Media: A question of convergence, by Oliver Boyd-Barrett. - What is a Text?, by David Graddol.   ---   Part 2: The structure of texts: Spoken and Written Modes of Meaning, by M. A. K. Halliday. - The Texture of a Text, by R. Hasan. - Hysterical Style in the Press, by R. Fowler. - Telling Stories, by Allan Bell. - Film Language, by Graeme Turner. - The Visual Accomplishment of Factuality, by David Graddol.   ---   Part 3: The Problem of Authorship: The Medieval Concept of the Author, by A. J. Minnis. - The Death of the Author, by Roland Barthes. - The Authoring of Saussure, by Roy Harris. - The influence of popular fiction: An oppositional text, by Gemma Moss.   ---   Part 4: The Role of the Reader: Encoding/Decoding, by Stuart Hall. - Double Talk in News Broadcasts, by Ulrike Meinhof. - The Lively Audience, by Patricia Palmer. - Television Pleasures, by John Fiske. - Texts, Readers and Contexts of Reading: Developments in the study of media audiences, by Shaun Moores. 
<br/><br/><label>ISBN: </label>1-85359-219-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>LECTURA<br/>SOCIOLINGÜÍSTICA<br/>MEDIOS DE COMUNICACION<br/>AUTOR